Week 4 was a struggle I went in glossy eyed wanting to complete two pillar articles, one for each of the main niches I am working on. I managed to finish 1 which had a word count of 5966 words.
What I didn’t do was think about every aspect of the articles I had to write. I heavily underestimated the research time. I thought to myself I want the big articles to be around 4,000 words and I can knock that off easily in 1-2 days and that was the time table I gave it. What I didn’t count on was after two days I was still gathering the information I needed for the first pillar post.
The first pillar post was a FAQ article and I used the Skyscraper technique made famous by Brian Dean where by you take a topic find out everything about that topic and build a piece of content that is better than anything else out there.
My process was a little different being FAQ I had a list of over 525 questions and cut it down to 180 questions, grouped them into categories, then gave respectable answers to all of them. The next biggest FAQ page is around 90 questions so I have covered double amount of questions my nearest competitor has.
I plan on building content off this FAQ page and some of the questions need more in depth answers as well.
Now I am on to my next pillar article and this will be a little bit of a different experience because I am targeting keywords in this article. I have used Longtail Pro to gather some good low competition keywords and I am really banking on the long tails in this article to get me started.
I want to approach this week differently, I need to plan better and set clearer goals and consider all aspects of what I am doing and not making the mistake of thinking “4,000 words that won’t take long” and neglecting all the steps before hand to even start writing that 4,000 words.
So what are my larger goals this week.
Start working on a content plan which included outline all the articles that need to be written I want to sit down and work out at least 20 articles for each niche so 40 articles in total. Once I know what I want to write about it will make things a lot easier. My other goal for this week is to finish the other pillar post for my health science niche.
It will be important to start organising my time better this week because the work load is starting to put up across all aspects of my life and I need to stay on top of it.